Leadership Excellence in Marketing and Sales

This book makes a much needed contribution to what young leaders know about the Sales and Marketing role. It offers great insights into the different management challenges leader’s faces, and it provides readers with a rich array of data regarding the mental, emotional, social, and physical adjustments accompanying one’s transition to leadership role. The book is an ideal pick for young managers, entrepreneurs, and graduate students who wish to acquaint themselves with all the aspects of sales management. It is also an excellent teaching aid for the academic fraternity and industry professionals who teach sales and marketing management courses.